Most businesses these days need to be innovative, often in the way they market their products, but also to promote growth, to attract the right staff and many other reasons. So being a ‘creative workplace’ is not limited to those of us in creative industries!
It is common knowledge that we generally all need an inviting workspace in order to work productively. But have you spent time recently assessing your workspaces? Open spaces, access to greenery (via windows, easy access to the outside or indoor plants), clean and convenient kitchen, large desks, up to date equipment, whiteboards and pin boards (for those moments of inspiration!), and comfortable seating are just some of the ways you can improve your workspace.
Have you noticed that the best and most creative ideas often come in the middle of the night, or over a relaxed lunch or at other times outside the standard nine to five work day? If it is possible in your industry type, consider allowing your staff (and yourself) to work flexible hours. For example, if you know someone is more productive in the very early morning, let them work from 7am and leave mid afternoon. You will gain tremendous benefit in the form of ideas and will also boost staff morale because employees are working in a way that makes them most happy.
A sure fire way to boost creativity in your business is to increase the fun! Inject some spontaneous activities into the work week: surprise your employees with unexpected gifts or rewards, buy everyone iceblocks when the temperatures skyrocket, announce that the next work day is ‘loud shirt’ day. The possibilities are endless and the benefits will include a happier workplace, and quite possibly staff who brag about their great working environment, hence attracting a higher standard of employee. Everyone wins!
Michelle Grice writes a weekly column for business women in The Western Weekender
